Cancel Frive the easy way

Service overview

Frive is a UK-based meal prep and delivery service run by Lions Prep Limited. Frive supplies portion-controlled, high-protein meals on a subscription basis, delivered to customers in weekly boxes. Plans include meat, fish, vegan and premium options plus snacks and breakfasts.

How Frive sells subscriptions

Frive operates a rolling weekly subscription model. Customers create a plan and deliveries renew each week unless the plan is paused or cancelled. New customers can receive introductory discounts such as 40% off the first week and 20% off weeks 2 and 3, or 15% off weeks 2-3 depending on the offer displayed.

Company facts

Web - cancel via My Plan

1. Sign in at your Frive account on the website.
2. Click 'My Plan'.
3. Select 'Cancel Subscription' and follow the on-screen prompts.
4. Receive confirmation on screen and by email if available.

Frive App - cancel from mobile

1. Open the Frive app and sign in.
2. Tap Settings.
3. Select 'Pause/Cancel Subscription' and complete the steps shown.
4. Keep a screenshot of the confirmation screen or confirmation email.

iOS and Android store subscriptions

1. Frive’s help pages do not list App Store or Google Play cancellation steps. If your subscription appears in App Store or Google Play subscriptions, cancel there; otherwise use the Frive app or website.
2. Check your bank or card statement to confirm cancellation stops payments.

Phone

1. Frive does not publish a phone number for customer cancellations; research shows no reliable phone support.
2. If you need urgent help, use live chat or email via the support links on the Frive Help pages.

Email

1. Send an email to [email protected] from the email on your account.
2. Include your full name, account email and request to cancel the subscription and any relevant delivery details.
3. Keep a copy of your sent email and any reply as proof.

Post

1. Write a formal cancellation letter with account details and sign it.
2. Send by registered post to Frive, Example Street, E1 1AA London, United Kingdom.
3. Retain proof of posting and delivery receipt.

Moving - change of address

If you move to an area where Frive does not deliver, Frive’s policies for delivery eligibility apply. Frive does not publish a specific moving cancellation process. Contact [email protected] and provide your new address and proof such as a recent utility bill. Applicable law: Consumer Rights Act 2015 for service performance.

Price increase

Frive does not publish a specific policy on unilateral price increases in the available sources. If a price increase makes the service materially different, UK consumer law allows challenge under the Consumer Rights Act 2015 where contract terms are unfair. Required evidence to dispute a price increase includes dated screenshots or emails showing original price and the notice of increase.

Death of subscriber

Frive has not published a formal process for account closure on bereavement. To request cancellation, contact [email protected] and offer a copy of a death certificate or executors letter. Frive’s response time is not publicly disclosed.

Legitimate ground accepted by Frive

Research shows Frive will offer remedies for supply issues: a free additional meal in the next delivery, account credit, or a refund within 14 days for product supply problems. For non-perishable goods, Frive accepts returns within 14 days. For perishable goods the 14-day change-of-mind right does not apply.

End of commitment

Frive operates a rolling weekly contract. There is no fixed minimum commitment; you may cancel using the app or website. No fee is published for early termination because contracts are weekly rolling.

Cooling-off period

Under the Consumer Contracts Regulations 2013, you generally have a 14-day right to change your mind for distance contracts. For perishable food items this right does not apply once delivery has occurred. For non-perishable items returned within 14 days, contact [email protected] to arrange return at your cost. Applicable law: Consumer Contracts Regulations 2013.

Before cancelling: what to ask for

Frive’s known promotional offers for new customers include 40% off the first week and 20% off weeks 2 and 3 (or 15% off weeks 2-3 depending on the offer displayed). Research does not show consistent retention-specific vouchers reported by Frive. To ask for a saving, contact support via the app chat or email [email protected] and request a retention offer or a pause rather than full cancellation. If you want to retain loyalty rewards, skipping deliveries is preferable because cancellation results in loss of accrued loyalty rewards.

What cancelling saves - example calculations

Use actual plan prices to estimate annual savings. Example 1 - Meat Main Meals at £7.99 per meal: £7.99 x 12 = £95.88 per year. Example 2 - Fish Main Meals at £8.99 per meal: £8.99 x 12 = £107.88 per year. Example 3 - Premium Meals at £17.99 per meal: £17.99 x 12 = £215.88 per year. If you cancel a weekly box with multiple meals, multiply the meal price by the number of meals and then by 52 weeks to calculate actual yearly saving.

Cheapest competitor alternative

From the competitor data in our research, Sleek lists a monthly price of £60 and an annual price of £720. For users comparing costs, Sleek’s £60 per month model appears cheaper on a monthly basis than paying for premium meal plans at Frive priced at £17.99 per meal if you require fewer weekly deliveries. Note that Sleek is an accountant service and serves a different need; use product fit and total annual cost when choosing an alternative.

Governing law and main rights

Frive’s terms are governed by English law as stated in their terms and conditions. Consumer protections relevant in the UK include the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013. The Consumer Rights Act 2015 requires services to be performed with reasonable care and skill.

Cooling-off and perishable goods

Under the Consumer Contracts Regulations 2013 you normally have a 14-day cooling-off right for distance contracts. The cooling-off right does not apply to perishable goods after delivery. For non-perishable items you have 14 days to return the goods at your cost and seek a refund; contact [email protected].

Unfair auto-renewal and hard-to-cancel subscriptions

The Competition and Markets Authority treats hard-to-cancel subscriptions and unclear auto-renewal clauses as potentially unfair practices. If Frive’s cancellation process is not transparent, you can escalate via Citizens Advice and the CMA.

How to escalate a dispute

First complain to Frive via [email protected] and preserve written records. If unresolved, get independent advice from Citizens Advice. For card payments consider Section 75 or your card issuer for chargeback. If the dispute concerns consumer law rights, you can bring a claim in the English courts or the courts of your country of residence within the UK.

Check final deliveries and billing

Confirm the cancellation effective date and the last paid delivery. Frive states cancellations take effect after paid-for meals have been delivered. Review your card or bank statement to confirm no further payments are taken.

Refunds and credits

Frive issues refunds using the same payment method used for the order. For supply issues Frive may offer a free additional meal in the next delivery, account credit, or a refund within 14 days. Credit left on inactive accounts for more than 6 months will be removed; request a refund of any credit balance when cancelling.

Account access and data

Keep your account email and confirmation of cancellation. If you want your data removed, contact the support email and request account deletion. Frive’s data retention policies are set out in their terms and privacy policy pages.

Re-activation

You can re-activate your Frive subscription by signing in and creating a new plan. Promotional offers for new customers may not apply to re-activated accounts.

Use this checklist to make sure cancellation is effective and you keep proof.

• Sign in to the Frive app or website and cancel via Settings or My Plan, or send email to [email protected].
• Note the cut-off for your next delivery: 8pm Tuesday for Sunday delivery, 8pm Friday for Wednesday delivery.
• Keep a screenshot or confirmation email as proof of cancellation.
• Check your bank or card statement for future payments for 14 days after cancelling.
• If you have account credit, request a refund before 6 months of inactivity to avoid removal of credit.
• If you have a dispute about an unauthorised charge, contact your card issuer for chargeback or Section 75 guidance.