Monthly Subscription (via App Store)
£9.99
/ mois
Access to workouts, meal plans, calorie counter, fasting tracker, progress tracking.
Billoff unlimited subscription: £0.79 promo for 48h, then £43.12 per month with no commitment

We generate and send your cancellation letter to Better Me by registered mail
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Digital registered letter with receipt of acceptance
Subject : Cancellation of Better Me agreement

Step-by-step UK guide to cancel Better Me, check refunds, and protect your consumer rights. Clear steps, prices and escalation paths.
| Item | Value |
|---|---|
| Fastest method (name it + why) | Website profile - cancels directly in your BetterMe account settings for web purchases; immediate in-account action. |
| Effective delay | Immediate cancellation request - access remains active until the end of the current paid period. |
| Notice period | 24 hours before the end of a free trial or current subscription period to avoid renewal charges. |
| Cancellation fee | £0 |
| Minimum commitment | Not published by Better Me |
| Phone + hours | Not published by Better Me |
| Postal address for registered letter | Better Me, 19-29 Woburn Street, MK45 2RX Ampthill, United Kingdom |
Better Me is a digital wellness company offering personalised workout plans, meal planning, calorie tracking and coaching via mobile apps and website. The business model is subscription-based with auto-renewal.
Features include guided workouts, meal plans, intermittent fasting support, progress tracking and optional 1-on-1 coaching.
BetterMe International Limited is led by CEO Victoria Repa and was founded in 2017. Headquarters are in Paphos, Cyprus.
| Fact | Detail |
|---|---|
| Legal name | BetterMe International Limited |
| Headquarters | Paphos, Cyprus |
| Support email | [email protected] |
| Founded | 2017 |
Official pages: BetterMe official site and the subscription terms.
| Method | Steps summary | Estimated time | Proof obtained | Difficulty |
|---|---|---|---|---|
| Website (web purchase) | Log in to your account > Profile > Subscription settings > Cancel | 5-10 minutes | On-screen confirmation and email | Easy |
| iOS (App Store) | Manage subscription via Apple ID > Subscriptions > BetterMe > Cancel | 5-10 minutes | Apple subscription status screenshot | Medium |
| Android (Google Play) | Open Google Play > Menu > Subscriptions > BetterMe > Cancel | 5-10 minutes | Google Play subscription screenshot | Medium |
| Send cancellation request to [email protected] with account details | Varies - expect 24-72 hours for reply | Confirmation email | Medium | |
| Post | Send signed letter to registered address requesting cancellation | Postal transit + processing up to 14 days | Proof of posting and any reply | Hard |
| Phone | Phone number not published - use email or web instead | Not published by Better Me | Not published by Better Me | Hard |
If you are a UK consumer, you have a 14-day right of withdrawal for contracts concluded at a distance. For services the 14-day period starts the day after the contract is made. If the service starts within the 14-day period with your express consent, BetterMe will deduct an amount proportionate to the service provided before withdrawal. To exercise this right inform BetterMe by email to [email protected] or by post to the company in Cyprus as explained in their terms. Source: Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013.
BetterMe offers a money-back option if it was presented at checkout. To request this, contact BetterMe within 30 days of purchase, show you followed the programme for at least 7 days during those 30 days, and provide evidence of adherence when requested. See the company money-back policy: Money-back policy.
Under the Consumer Rights Act 2015 digital content must be of satisfactory quality and fit for purpose. If BetterMe's digital content is faulty, you may be entitled to a repair, replacement or price reduction. Provide screenshots, timestamps and logs as proof. Source: Consumer Rights Act 2015.
If BetterMe increases a contractually fixed price mid-subscription, check the subscription terms and any announcement sent to you. If the price increase is unlawful or was not properly notified, you may cancel and seek a refund proportionate to the service already supplied. Keep the notification email or in-app message as proof. Applicable regulator: Competition and Markets Authority (CMA).
BetterMe has not published a specific deceased subscriber policy. For subscriptions paid by card, the estate or card issuer should contact BetterMe at [email protected] with a copy of the death certificate and proof of authority to request cancellation and refund. If no policy is published, state law and card issuer dispute routes apply.
BetterMe does not publish a mandatory minimum commitment for standard subscriptions. If you hold a fixed-term purchase with specific expiry, cancellation will take effect according to that term. Check the exact plan terms at subscription terms.
Research does not report a specific standard retention offer from BetterMe. If you want to try to keep your subscription, email [email protected] and state your intent to cancel, request any discount or a paused subscription. Suggested message: "I want to cancel my subscription but will consider staying for a reduced rate or a one-month pause. Please advise any retention offers available." Keep the reply as proof.
Compare typical BetterMe prices and compute annual cost:
If you cancel a monthly £9.99 plan you save £119.88 per year. The cheapest real competitor price we have from research is WeightWatchers at £10 per month which equals £120 per year (listed as £120 annual). WeightWatchers price monthly listed: £10; annual listed: £120. For single-year savings example: cancelling BetterMe monthly at £9.99 saves £119.88 (9.99 x 12 = 119.88). Source: BetterMe pricing research and competitor data.
The main laws are the Consumer Rights Act 2015 and the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013. The regulator to contact about unfair subscription practices is the Competition and Markets Authority (CMA) and local Trading Standards.
The Consumer Contracts Regulations give UK consumers a 14-day cooling-off period for distance contracts. For continuous services, if you consented to immediate supply within that period you may still withdraw but BetterMe may deduct a proportionate amount for service already supplied. For faulty digital content use the Consumer Rights Act 2015.
If BetterMe fails to cancel or refund, first complain in writing to the company. If unresolved, use your card issuer for a chargeback or, for qualifying card purchases over £100 and up to £30,000, consider Section 75 protection. Citizens Advice and Trading Standards can assist with next steps.
If you believe BetterMe uses unclear auto-renewal or difficult-to-cancel subscription practices, report the practice to the CMA or local Trading Standards. The CMA focuses on hard-to-cancel subscriptions and unclear renewal terms.
Save the confirmation email or screenshot showing cancellation. This is your evidence in case of billing errors.
Confirm no further auto-renewal charges appear. If you are charged after cancellation, contact BetterMe support and the app store or card issuer for a refund dispute.
BetterMe does not publish exact data-retention periods. To remove your data, contact [email protected] and request account deletion. Keep correspondence. For legal rights over personal data, refer to data protection authorities.
You can re-subscribe at any time via the website or app. Re-subscription terms and current pricing will apply at the time of re-joining.
Follow this checklist to cancel cleanly and protect your rights.
£9.99
/ mois
Access to workouts, meal plans, calorie counter, fasting tracker, progress tracking.
£29.99
/ mois
Access to full BetterMe features for one month.
£8.99
/ mois
Fat loss program with a 3-day trial period.
£36.99
/ mois
All features including premium content and plans.
No commitment. Billoff helps you cancel or adjust your Better Me subscription without hunting down every detail alone.
Below are common alternatives people compare for this type of subscription.
£10
/ mois
Uses a points system to guide food choices and offers community support.
/ mois
Focus on intermittent fasting and a low-calorie Mediterranean-style diet.

/ mois
Large food database and calorie-tracking focus.
Better Me is available in many countries. Here are several frequently cited markets:
What you should know about Better Me subscription and cancellation terms:
Automatic monthly or yearly renewal. Billing is handled by the primary account or the signup platform.
Renewal runs automatically at the end of each billing period while the subscription stays active.
Cancel from account settings or the app store used at signup. Access usually continues until the paid period ends.
Refunds depend on billing date, country, and payment channel.
The family plan admin can add or remove members per the service’s household and age rules.
Plan changes and cancellations follow the provider’s terms and local law.
Billoff simplifies cancellation: we handle the cancellation process for your Better Me subscription, whichever payment method you use.
Cancel, adjust, or compare options in a few clicks.