Cancel Liverpool FC the easy way

Overview

Liverpool FC is a professional football club and global sports brand that offers memberships, video subscriptions, retail products and match tickets. Memberships grant access to ticket sales, exclusive content and retail discounts.

Main services

Key consumer services include All Red Video subscription, All Red annual memberships (Full, Light, Junior), official retail purchases and ticketing for matches and events.

Company facts

iOS - Cancel in App Store

1. On your iPhone or iPad open Settings and tap your name.
2. Tap Subscriptions.
3. Find the All Red Video subscription and tap Cancel Subscription.
4. Keep a screenshot of the cancellation confirmation or the Subscriptions screen showing 'Cancel' removed.
5. Reference Liverpool FC help page: Official App cancellation (iOS).

Android - Cancel in Google Play

1. Open the Google Play Store app.
2. Tap your profile icon and select Payments and subscriptions > Subscriptions.
3. Select the All Red Video subscription and tap Cancel subscription.
4. Save a screenshot of the cancelled subscription confirmation.
5. See Liverpool FC guidance: Official App cancellation (Android).

Web - Cancel via All Red account or contact form

1. Sign in to your All Red account on Liverpool FC website.
2. Locate membership or All Red Video subscription settings and turn off auto-renewal if available.
3. If no cancellation button, use the contact form on Liverpool FC site or the retail terms contact route to request contract termination.
4. Keep the email confirmation or screenshot of sent form.
5. Official terms: LFC Retail Terms and Conditions.

Post - Registered letter

1. Address a signed registered letter to Liverpool FC, Anfield Road, L4 0TH Liverpool, United Kingdom.
2. Include subscriber name, home address, order or membership number, phone and email.
3. State a clear decision to cancel and whether you request a refund under the 14 day cooling-off or other rights.
4. Keep proof of postage and the registered delivery receipt.

Email / Help centre form

1. Use LFC Help Centre contact channels to submit a cancellation request for retail or non-app services.
2. Include name, address, order details, phone and email as requested in store terms.
3. Save the help centre ticket or email reply as proof. See help centre links for All Red Video and account support: How can I cancel my All Red Video subscription.

Moving - change of residence

If you are moving and need to end a retail contract for goods not yet delivered, provide proof of new address such as a dated utility bill or tenancy agreement. If goods already delivered, rights depend on contract performance and return rules in the terms.

Required documents: proof of new address (utility bill or tenancy agreement), order reference.

Applicable law: Consumer Contracts Regulations 2013 for online purchases and returns.

Price increase by Liverpool FC

If Liverpool FC increases the price of a subscription or membership at renewal and you do not accept the new price, you are entitled to end the contract. Provide the renewal notice and your cancellation communication.

Required documents: renewal notice sent by Liverpool FC, your cancellation message.

Applicable law: Consumer Contracts Regulations 2013 and contractual terms; unfair terms may be challenged under the Consumer Rights Act 2015.

Death of subscriber

If the subscriber dies, the estate or administrator should contact Liverpool FC with a copy of the death certificate and proof of authority to act to request contract termination and any refund due for unused services.

Required documents: death certificate, proof of authority (executor details).

Applicable law: general contract law and Liverpool FC terms and conditions.

Legitimate grounds accepted by Liverpool FC

Liverpool FC accepts contract termination where a product is faulty, misdescribed, or where they fail to provide agreed services. For retail returns, the terms state customers can end contracts and seek repair, replacement or refund depending on the fault. Personalised items have specific exceptions.

Required documents: proof of purchase, photographic evidence of fault, order reference.

Applicable law: Consumer Rights Act 2015.

End of commitment

If you have an annual All Red membership, the standard commitment is 12 months. For monthly All Red Video, there is no long-term commitment; cancel before the next renewal date to avoid next period charge. For annual memberships, cancellation takes effect at the end of the paid 12 month period unless other rights apply.

Required documents: membership number and proof of cancellation request.

Cooling-off right

For most online purchases of goods or memberships, you have a 14 day right to change your mind under the Consumer Contracts Regulations 2013. For digital content, the right ends if you expressly consent to immediate access and acknowledge loss of the right to cancel.

Required documents: order confirmation and written cancellation notice within 14 days of delivery or contract conclusion.

Applicable law: Consumer Contracts Regulations 2013; for subscription cooling-off on digital platforms, the Consumer Protection (Regulation of Digital Platforms) Act 2024 grants a cooling-off right for subscription contracts and renewal cooling-off periods: Digital Platforms Act 2024 - cooling-off rights.

Before you cancel - negotiate

Liverpool FC retention offers are not published in available sources. The help centre states they cannot cancel in-app subscriptions and does not list standard retention discounts. To ask for a retention offer for non-app services, contact Liverpool FC via their retail contact route or help centre and request a loyalty or downgrade option. Include your membership details and the specific service you wish to keep at a lower level.

How to ask: send an email or help centre message with your membership number, explain you are considering cancellation and request any available downgrade, promo or refund options. Keep copies of correspondence.

What cancelling saves - yearly savings calculations

Calculate annual saving by cancelling example plans:

• All Red Video monthly at £4.99 x 12 = £59.88 per year.
• All Red Video in-app annual at £49.99 = £49.99 per year.
• All Red Full annual at £42.99 = £42.99 per year.
• All Red Light annual at £26.99 = £26.99 per year.
• All Red Junior annual at £20.99 = £20.99 per year.

Example saving: switching from All Red Video monthly (£4.99 x 12 = £59.88) to All Red Video annual (£49.99) saves £9.89 per year (£59.88 - £49.99 = £9.89).

Cheapest real alternative to All Red Video for match highlights and club content: public platforms such as YouTube and BBC iPlayer which are free at £0.00. Paid competitor example for broader sports coverage: Amazon Prime Video at £8.99 per month (or £95 per year) if you require live sports available on that service.

Key UK consumer law

Relevant laws: Consumer Contracts Regulations 2013 (14 day cooling-off for most online contracts) and Consumer Rights Act 2015 (services must be performed with reasonable care and skill, and unfair contract terms are not binding). For subscription cooling-off rights, the Consumer Protection (Regulation of Digital Platforms) Act 2024 grants specific cancellation rights for subscription contracts and renewal cooling-off periods: Digital Platforms Act 2024.

Auto-renewal and hard-to-cancel rules

The Competition and Markets Authority (CMA) treats hard-to-cancel subscriptions and unclear auto-renewal terms as possible unfair practices. If you cannot cancel because Liverpool FC does not provide a workable cancellation route, you may complain to Citizens Advice and the CMA. For card payments, consider a Section 75 claim or chargeback via your card issuer if you paid by credit card for qualifying purchases.

How to escalate

1. Complain to Liverpool FC via email, help centre form or registered post specifying the issue and desired remedy. 2. If unresolved, get independent advice from Citizens Advice and consider reporting to the CMA. 3. For financial disputes, raise a chargeback with your card issuer or use Section 75 for eligible purchases over £100 and under £30,000.

Confirm final access and billing

After cancelling an app subscription via Apple or Google, verify you will not be charged again and keep a screenshot of the subscription overview showing cancellation. For annual memberships, check whether cancellation ends at the end of the paid term or immediately and note any prorated refunds in the Liverpool FC response.

Data and account management

Request deletion or retention of your account data if you no longer want Liverpool FC to hold personal information. When contacting Liverpool FC, ask for confirmation of data deletion or continued storage for legal reasons. Keep the response as proof.

Re-activation

To re-activate a previously cancelled All Red membership, sign in to your Liverpool FC account and purchase a new membership or subscription. Annual membership benefits will restart on the new purchase date.

Use this checklist to cancel and protect your rights.

• Find your order or membership number from emails or your Liverpool FC account.
• If you subscribed in-app, cancel in Apple or Google Play immediately and take a screenshot.
• If you purchased on the Liverpool FC website, log in and try to cancel online or submit a help centre request.
• If applicable, send a registered letter to Liverpool FC, Anfield Road, L4 0TH Liverpool, United Kingdom and keep the receipt.
• Request written confirmation of cancellation and any refund entitlement.
• If within 14 days of an online purchase, state your right to cancel under the Consumer Contracts Regulations 2013.
• If Liverpool FC increases price at renewal, cite your right to refuse the increase and end the contract.
• If unresolved, gather evidence and contact Citizens Advice or the CMA and consider chargeback or Section 75 for card payments.